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Design
Verdant E-Commerce
A warmer shopping experience for a sustainable home goods brand with a catalog that needed more editorial depth.
- Client
- Verdant Supply
- Year
- 2025
- Timeline
- 6 weeks
- Focus
- Design
7
Templates
5
Mobile flows
22
Modules
Challenge
Verdant's products were beautiful, but the store treated them like commodities. The team needed richer product storytelling without slowing down conversion paths.
Solution
I redesigned the product listing, product detail, and editorial modules around material stories, quick comparison, and strong mobile buying patterns.
Outcome
The finished store direction gave Verdant a more premium retail feel while keeping the path to checkout direct and predictable.